Mastering User Engagement: The Hook Model DecodedA 4 phase process to forming habits and improving user engagement Introduction In the era of ever-evolving technology, creating products...
Mastering Customer ExperienceIs investing in a consumer experience team same as building a consumer-centric culture? What is consumer empathy?
Target Persona for Ed-tech start upElevate Insights defined the positioning for a higher education start-up looking to differentiate in a crowded category.
Trust drivers for D2C brands Are D2C brands preferred over legacy brands? What are the drivers of consumer trust, quality and value for money?
Launch Strategy for D2C Skincare start up Elevate Insights guided a start-up looking to break through in the skin care and nutraceuticals category.
Health-tech Marketing Mix developmentAn existing health-tech start up was getting good response from its current customers but low conversion among new users.
